Rutherford County Receives All Star Award
The Rutherford County Convention and Visitors Bureau won the 2013 All Star Award from Constant Contact for its monthly e-newsletter. Constant Contact bestows the All Star Award to a select group of businesses and nonprofits that are successfully leveraging online marketing tools to engage their customer base and drive success for their organization each year.
"We are extremely proud that our Convention and Visitors Bureau has received this award," said Barbara Wolke, vice president of the Rutherford County Convention and Visitors Bureau. "This is proof of our success rate in connecting with our clients, building great relationships, and gaining more exposure."
Constant Contact looked at criteria like level of engagement with email campaigns and events; open, bounce and click-through rates, social sharing features, use of mailing list sign-up tools, use of reporting tools.
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