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THE SCIENCE OF FUN

How we turn giggles and heartbeats into valuable travel advice for parents.

Smiling child

it Starts with a
Laugh Tracker

Laugh Tracker Illustration

A What?

A smart wearable device that measures and records audio samples and heart rate data.

How it works

Turning laughs into data.

Kids wearing laugh trackers visit an attraction
Data is recorded

Laugh trackers detect and record audio and heart rate.

Data sent to a neural network

Audio files are sent to the cloud.

Is it a laugh?

AI software uses machine learning to determine if the sound is laughter.

No
Yes!

The data is then fed into our Fun Meter to provide a visual display of fun at a given attraction.

Fun Meter Graphic

so far,
we've visited
30+
Popular Tennessee
Attractions

2,023,723+
Data Points Analyzed
53,433
Moments of Excitement detected
(above resting heart rate)
97%
of kids indicated
they had fun

Divider Image

Laugh Stats
1,634,400+
Seconds of Laughter
80
Avg. Laughs
Per Hour (per kid)

Photographic proof of process

See What The Kids Have To Say