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Dolly Parton is Holding a Vacation Guide and a Butterfly Ticket in front of a purple mountain range.
Dolly Parton is Holding a Vacation Guide and a Butterfly Ticket in front of a purple mountain range.

Win my Dollywood experience of a lifetime

Request your free Tennessee Playcation Kid's Guide Below.

My VIP Butterfly Tickets are hidden inside 10 Kid’s Guides. If you’re one of the lucky finders, you’ll get four tickets to Dollywood’s 2025 season opening to help celebrate my park’s 40th anniversary. You’ll also win a two-night stay at one of my Dollywood luxury resorts, season passes to Dollywood and much more.

Order your copy now and get excited to see it in November.

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Would you like to receive the Tennessee Vacation Guide as well?

No purchase necessary. Void where prohibited. The Tennessee Department of Tourist Development, The Dollywood Company and the Pigeon Forge Department of Tourism are partnering for the TN Playcation Kid’s Guide sweepstakes. Open to legal residents of the contiguous United States of America who request a TN Playcation Kid’s Guide during October 28, 2024 to February 1, 2025. Winners must attend the 2025 Dollywood Opening Day celebration in Pigeon Forge, Tennessee. For Official Rules, Click Here

The Great Seal of the State of Tennessee

Form No : TD-0001
RDA No. : SW17

Frequently Asked Questions
How do I win Dolly’s Experience of a Lifetime?

10 lucky recipients will win a VIP celebration for a family of four at Dollywood’s 2025 season opening in March to help celebrate the park’s 40th anniversary. The prize also includes a two-night stay at one of Dollywood’s luxury resorts for a family of four for the opening event, season passes to Dollywood, a signed Dolly-Parton-inspired guitar and a Pigeon Forge Attraction Pass to explore more of city’s family-friendly attractions.

What do I win if I find a Butterfly Ticket?

10 lucky recipients will win a VIP celebration at the Dollywood’s 2025 season opening to help celebrate the park’s 40th anniversary. The prize also includes a two-night stay at one of Dollywood’s luxury resorts for a family of four, season passes to Dollywood, a signed Dolly-Parton-inspired guitar and a Pigeon Forge Attraction Pass to explore more of city’s family-friendly attractions.

How many tickets are there?

There are only 10. And the only place to find one is inside of the Tennessee Playcation Kids Guide.

How long do I have to redeem my ticket?

You only have 5 days to claim your Butterfly Ticket once your catalog arrives in the mail. So if you’re one of the lucky winners don’t wait to let us know.

Where do I redeem my ticket?

Scan the QR code on your ticket to redeem it.

What’s the Tennessee Playcation Kids Guide?

It’s part travel guide, part activity book and a whole lot of fun. To get your kids excited about your family’s next big adventure, request yours today.

Are there any exclusions on who can win?

Residents outside of the contiguous United States are ineligible to win.